EDIT 2000

Supporting Student Content Learning

Chapter 2 talked about content learning. What does that mean? What does it mean to you? What does it mean with regard to your subject? What’s the difference between structural and procedural knowledge? Using the guidelines for designing opportunities to learn content from your text, which of these 5 guidelines do you feel you don’t see enough of here at UGA? Which do you see followed frequently? Which matters most to you? Complete the class survey to weigh-in on the discussion.

Creating a Commercial

Step One

Talk with classmates who are learning the same tool as you. What did they discover? What are they planning to highlight in their commercial? Is this person someone you’d like to partner up with for this project or would you rather work on this alone?

Step Two

Plan what you are going to include in your commercial. You’re selling a product and teaching us a little about it. Think of it as an infomercial. If you need some inspiration, check out this example:


Don't you want a Snuggie now?! Won't it change your life?! Billy Mays was the king of infomercials. As much as we laugh at those clips, it works! People buy the products. For more inspiration, check out Time Magazine's "25 Worst (We Mean Best) Informercials."

Spend some time planning out your commercial. Ask yourself:

1. Who is your audience?
2. Why do they need this tool?
3. What features of the tool are the most important?
4. How can you make the tool exciting for you audience?

Step Three

Learn to use Jing. You’ll likely want to test out Jing a few times to make sure everything is recording properly and you're comfortable using the software.

Keep your commercial to less than 2 minutes. You can have your tool as the screen image the entire time you are talking about the tool or you can have some powerpoint slides or other images to use along with the actual tool. Be creative! You can use another tool to create the finished commercial.

For Thursday

1. Create your commercial
2. Create a new page on your website called, “Communication and Collaboration”
1. Write a short description of your selected tool
2. Provide a link to the tool's website
3. Embed your commercial